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Global Marketing Management: A European Perspective Global Marketing Management: A European Perspective by Dr Bodo Schlegelmilch,Dr Warren J. Keegan,Dr Barbara Stoettinger

Global Marketing Management: A European Perspective

by Dr Bodo Schlegelmilch,Dr Warren J. Keegan,Dr Barbara Stoettinger


ISBN 13: 9780138418267

Format: Paperback (632 pages)
Publisher: Financial Times/ Prentice Hall
Published: 06 Dec 2000

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